We're back on that mascara grind.
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The size of this wand is very similar to the CoverGirl Lashblast Volume that I reviewed in June last year. The rubber bristles are not as small though, so I feel like the wand doesn't get to the base of the lashes as well. The tip is tapered ever so slight - literally just the first four rows - thus the wand also doesn't lend towards reaching the inner corner lashes.
From the site: "WHEN IT COMES TO LASHES, BIGGER IS DEFINITELY BETTER! NYC’s Big Bold Mascara takes your lashes to the extreme: up to 15 times more volume and up to 44% visible increase in length. How do they do it? A little simple math: a hydrating keratin-rich formula plus volume fixation technology plus NYC’s fattest, super-volumizing brush, equals some seriously eye-popping lashes! Clump-resistant, long-wearing, and bigger than ever before! ALL EYES WILL BE ON YOU!"
I dunno bout that increased length claim. The medium (not too wet or dry) formula doesn't make my lashes stiff or crunchy and that means it's easy to layer it with other mascaras. Layering does not cause the mascara to flake. I wouldn't recommend layering more than two coats of this formula on itself because that would cause clumping. The colour 851 'Extreme Black' is very pigmented and this is what I think gives the illusion of volume. This mascara was easy to remove at the end of the night whilst not smearing during wear time. A lot of product is left on the flat tip of the wand when you remove it from the tube but thankfully the tube opening is wide so there's not too much of a mess when you wipe it off. If you're the type that uses one mascara for your upper and lower lashes you will have to coat your lower lashes first. Although, I wouldn't recommend using this mascara for the lower lashes at all.
I love how easy this mascara is to remove and its price - $10.55BDS from Collins, $4.99USD from New York Color - but I wouldn't repurchase it. I need a mascara that can get to every single lash comfortably.