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Would I Repurchase? L'Oreal Voluminous Butterfly

L'Oreal Voluminous Butterfly mascara - www.modenmakeup.com
As seen in Collins
posted on our Facebook page April 3, 2014 

L'Oreal Voluminous Butterfly mascara - www.modenmakeup.com
As seen in Cave Shepherd
posted on our Facebook page July 4, 2014

This item was another one we were eagerly awaiting in Barbados. L'Oreal calls the 'wing tip brush' featured in this mascara "a breakthrough". From the US site: "Description - Stretch and extend your lashes like wings! Introducing Voluminous Butterfly Mascara, one of our most-exciting mascara innovations, yet. Its revolutionary Butterfly Brush™ with asymmetrical lash line shape extends and lifts outer corner lashes to give you a winged-out effect, instantly volumizing lashes at the roots and stretching lashes outward. The unique Cocoon Fibers™ instantly wrap lashes in a soft, delicate veil to create silky, spectacular lashes that flutter". The shades there available are 'Black', 'Black Brown', 'Blackest Black' and 'Midnight Black'.

The UK site calls this mascara False Lash Flutter and offers the shades: 'Black', 'Midnight Black - Extra Black', 'Midnight Black - Blue' and 'Midnight Black - Purple'. I only mention these differences because it would appear that Cave Shepherd is carrying the UK/International branded stock - although I'm not sure if they have all the colours.

I purchased mine from Collins for $18.15BDS Cave Shepherd is retailing it for $37BDS LP. O_o

L'Oreal Voluminous Butterfly mascara - www.modenmakeup.com
L'Oreal Voluminous Butterfly mascara - www.modenmakeup.com
L'Oreal Voluminous Butterfly mascara - www.modenmakeup.com
L'Oreal Voluminous Butterfly mascara - www.modenmakeup.com

In standard L'Oreal mascara fashion this is a wet formula so as I always say, do your lower lashes first. What's great about the other side of the wand (the 'wing'-less side) is that the rubber bristles are short enough to make coating those lower lashes easy. The formula layers well on itself - while still wet - but it is not easy to build volume. Which is funny since their promising "6x the volume". The packaging also states that the "formula is infused with 1.2 mm fibres". I don't see them on the wand but that could just be my poor eyesight. As I hope the photos above convey, the bristles are evenly spaced and tapered to the tip. We've come to know from L'Oreal's 'precision comb' wand that this gives great separation and definition to the lashes.

The 'wing tip' brush does assist in elongating the corner lashes thereby creating a cat eye effect, Honestly you can do this with a range of mascaras once the tip is tapered to a good enough point but this "breakthrough" shape does make the manoeuvrings a bit easier.

All in all this is a pretty ok mascara. Not one I'd pay $37 for though. I have 'Blackest Black' and I actually find it quite natural looking. Hence, this is like an everyday mascara to me. The winning point of this mascara to me is that you don't need a seperate one for the lower lashes. It comes off easy enough with soap and water, after about two washes; so any eye makeup remover would make it easy peasy.

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