Skip to main content


Validation [verb]; to substantiate, confirm.

Recently I've seen a few YouTubers I watch that have 'medium' - in the grand scheme of things - channels receive PR packages from Make Up For Ever, Hourglass, Victor & Rolf etc. (or is it all just Sephora/LVMH?). Anyho, each time they expressed a similar sentiment of a) being greatly appreciative to get products from recognised brands and b) being shocked that these brands "knew who they were". "It feels good to be recognised for your hard work" one said. It sure does.

You've seen me say countless times that blogging takes time, effort, money and now that I think about it great mental fortitude if you are waiting on the outside world to validate you. Don't take that all the way left; one of the first things they taught in my Management programme is that you have to first "define a meaningful outside" if you intend to have a business. Meaning, there must be a customer. So in the Bloggersfere there must be a reader/viewer. And what is human nature if not the longing for more? More reach, more influence, more recognition...

I get it. Surely makes us feel like we're not toiling away in vain. But do we really need the world to confirm that we exist? Of course not. During a recent conversation, this very topic came up and it brought up the following questions: what determines success? When will I feel like Moden Makeup has 'made' it? I'm still thinking about the answer. I can tell you what it's not: I'm not waiting to be included. Yuh know, to the seminars that entrepreneurs are asked to speak at or the shows 'stakeholders' are asked to take part in. I guess that's the moral of this story. Don't wait on someone else to confirm your existence. You have a voice. Use it. If they don't see you as a valuable contributor (read: attraction, cause that's what it's really about for event producers) to their events, start your own. The genuine will prevail. Always.

1 <3

Popular posts from this blog

Sunday Riley Good Genes versus Drunk Elephant T.L.C Framboos Glycolic Night Serum

If you're an avid YouTube watcher you've probably heard about these products. Both brands blew up on the skincare seen in short order as expensive, but effective. If you're like me you quickly began to wonder: which is better? Short answer: it depends.

Long answer...

I've mentioned Good Genes a few times before on the blog. This 'all-in-one lactic acid treatment' is raved about by the likes of Stephanie Nicole and Caroline Hirons.

From the box: "Deeply exfoliates the dull surface of the skin for clarity, radiance, and younger-looking skin. Visibly brightens the appearance of age spots and discolorations. Instantly plumps the look of fine lines and wrinkles in 3 minutes*

*Clinically tested and proven to significantly improve the appearance of lines and wrinkles in 3 minutes. Results obtained via profilometry analysis.

With Key Ingredients:

Purified Lactic Acid: One of the most hydrating Alpha Hydroxy Acids (AHAs), Lactic Acid exfoliates the surface layers of t…

#Anti-Haul | My Brand Blacklist

In keeping with the Brand Awareness series, I was planning to do a Beauty Brands Drama series and discuss just that. The idea was scrapped cause really, I like to laugh and ting at dem tings but they don't truly matter in the grand scheme of life. What does matter though is that we be smart consumers. Let's not fall into mob mentality - whether for or against. Let's spend our money wisely and less susceptible to marketing ploys.

By all means, spend your money how you want. Like whichever brand you choose. Rep whomever influencer you "love". This is just my 10¢.

Jeffree Star Cosmetics

I bought one of his liquid lipsticks; I wore it once and then I threw it away (I didn't like the scent). Yuh see, I actually believe that this man is just an entertainer. He likes to say things for shock value. He likes the limelight...loves the attention. What he actually believes? I don't know if we'll ever really know. What I know fuh sure though is that he ain't tu…