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As Good as Gold? Peter Thomas Roth 24K Gold Mask Pure Luxury Lift and Firm Mask Review

I wanted to love it but…

Like a child on Christmas Day, my eyes lit up when I saw the sample of Peter Thomas Roth 24K Gold Mask Pure Luxury Lift & Firm Mask. I had been eyeing this brand for a while, and therefore jumped at the chance to do a review when Lucinda suggested it… I mean after all, who wouldn’t want to put 24K Gold on their face!?!

The company’s website really added to the hype:

"The ultimate luxurious anti-aging treatment, this rich mask is infused with Pure 24K Gold and Colloidal Gold to help improve the appearance of firmness and impart an opulent glow. Known from the time of Cleopatra to have powerful anti-aging benefits, 24K Gold helps firm, lift, brighten and calm the appearance of skin. Caffeine helps skin appear firmer and tighter while Peridot, an exquisite gemstone rich in magnesium, re-energizes and helps reduce the look of aging and stress. Hyaluronic Acid and Glycerin deliver intense hydration for a more lifted appearance. This lavish, pampering treatment helps to reduce the look of fine lines and wrinkles, leaving skin looking silky smooth, firmer, radiant, revitalized and youthful."

Take a look at the ingredients (from PeterThomas Roth website):


Price:  50ml / 1.7 fl. oz retails for US$58; the 150ml / 5.0 fl. oz for US$80 on the Peter Thomas Roth website.  The 5.0 fl. oz is also US$80 at Sephora

After making those checks, it was time to ‘luxuriate’! My skin type is combination/oily. I cleansed my face with the Neutrogena Ultra Gentle Hydrating Cleanser (Creamy Formula), then applied the mask.

First impressions
It’s the colour you would expect it to be – gold.

Peter Thomas Roth 24K Gold Mask Pure Luxury Lift and Firm Mask -

The best words I could find to describe the mask’s texture would be thick, gel-like, gooey, smooth and ‘greasy’ (like soft Vaseline). There wasn’t any strong noticeable fragrance. Yes, there is a smell, but it was very faint.

The directions on the jar didn’t specify whether it should be used on dry/damp/wet skin; however, based on the consistency of the product I opted to pat dry my face (leaving it semi-damp) before application. I generously applied a “non-translucent layer” as directed, using my fingertips. There was no sensation, discomfort or burning on application.

Peter Thomas Roth 24K Gold Mask Pure Luxury Lift and Firm Mask applied -

The packaging also indicated that the product could be used for added shimmer on the body, which I tried on my forearm, using what was left on my fingers.

Peter Thomas Roth 24K Gold Mask Pure Luxury Lift and Firm Mask swatch -
Peter Thomas Roth 24K Gold Mask Pure Luxury Lift and Firm Mask swatch -

The result was a light shimmer that was visible depending on how on moved my hand in the sun. A heavier application might have produced more dramatic results.

I left the mask on for about 15 minutes (the directions recommended 10 minutes but I got distracted). It didn’t ‘dry down’ or get firm. To me, it also appeared a little more ‘golden’ after the time had passed.

I rinsed with warm water as directed. This mask was not easy to wash off; which was not surprising given the oily/greasy texture. It took some time, water and manipulation to get it all off.  Immediately after rinsing, my face felt like it had a slight residue on it – the kind of feeling you get when you use some bar soaps (like there’s something to ‘rub off’). Thankfully, none of the gold shimmer remained.

I dried my face with a tissue, and snapped a couple photos of the ‘after’.


No real difference visually…

The Results
My face felt soft to touch but dry, I mean dryyyyyyyy, especially around my cheeks and nose. I had to follow up with my trusty Jojoba oil.

I gave this mask a second try a few days later. Reapplication was recommended in 2-3 days but I waited until 10 days later as I noticed there was a rash on my face about two days after first use. I wasn’t (and still am not) sure what was the cause but wouldn’t blame it on the mask as there were other possible sources. When I did the second application, the rash didn’t reappear. The process and my results were the same the second time around.

Final Thoughts
Not impressed…

I really wanted to like this; however, the dryness after application is a no-go for me. The texture and the claims of “intense hydration” got my hopes up… but nada! I also didn’t notice any of the listed benefits such as firming or lifting; however, I will admit that these weren’t major problem areas for me. I was hoping that it would ‘brighten’ my skin somewhat but there was no noticeable change there either. Maybe with long term use? That would be up for debate.

I won’t go as far as saying the ‘gold’ is a gimmick (I might whisper it). Maybe it would work for someone for whom elasticity is a concern.  Overall though, I don’t think I would recommend this to someone, especially at the price point.

- Marsha

Thank you again Marsha for your insightful review 😍


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